medicaltourism.com ......going, going gone?

What's a domain name worth? Especially in the growth business of medical tourism.

The Medical Tourism Association (of which my Company is a member) has recently announced that it is handling the sale of the domain name medicaltourism.com, on a commission basis. A reserve price of around $100,000 has been put on the sale.

Which raises the question of how you value a domain name and what is one actually worth?

The domain medicaltourism.com was originally owned by Sparrow Mahoney, who ventured into medical tourism after experiencing low cost surgery in Croatia after a car accident. Sparrow has now flown the medical tourism roost.The domain has been bought by a third party looking to make a fast buck.

Here’s a few recent domain sale prices in the health sector:

• healthstore.com $27,500
• healthcaresolutions.com $10,700
• healthinsurer.com $4,595
• healthglobal.com $2,700

So, would you pay $100,000 for medicaltourism.com?

There is certainly some value in the domain name.The words within a domain name can influence Google rankings, but it's certainly not a major factor. There's value in a domain name if it's associated with a strong brand or an existing web presence.

With regard to medicaltourism.com:

• The site has only 24 pages indexed on Google. Do a Google search for site:medicaltourism.com.
• It has only six inbound links logged on Google Do a Google search for link:medicaltourism.com.
• It has a negligible amount of traffic.

Bidding will take place at the World Medical Tourism and Global Health Congress in San Francisco in September.

Any offers?

Date published: 28 Aug 2008

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