A growing favourite with patients from the US, Canada, the UK and Germany, the Czech Republic is considering branching out from services that have made it famous, such as cosmetic surgery and in vitro fertilisation.
Eva Bendova, managing director of medical and spa tourism portal Czech Medical Spas, said: “Most agencies concentrate on the expensive procedures and treatments to attract clients from abroad. We, on the other hand, believe that not all customers want and can afford to spend thousands of Euros on plastic surgeries, and not all women need in vitro fertilisation.
“That is basically where we see the weakest link of this business – the services are too specific. We think it would be better to expand to those that appeal to everyone. Screening procedures might be what we are looking for.”
The company contacted some leading Czech clinics to join the effort, and succeeded. One of them even went so far as to promote itself on the internet. Coordination and conceptualisation of the partnership took time, followed by synchronising it with the requests and needs of patients. But the details eventually fell into place.
The result is a set of high-quality screening programmes, supported by ancillary services such as prompt and comfortable transfers and good accommodation with all costs below the standard European and American rates. A two-day experience offers complete medical examination, including post-tests report with recommendations and notes for further treatment.
The company is currently working on more programmes to do with gynaecology, EENT, orthopaedics and urology among others. It also provides information on spa destinations and over 200 spas around the Czech Republic.