Medical tourism has a bad reputation, but what can we do about that?

Let’s face it… we’re in a business which has few fans and lots of critics whatever country you are in: “Treatment abroad: Greater choice, greater risk”…says the BBC web site today. “Medical tourism can leave you in stitches” says the Australian Medical Association “UK Woman Dies in Philly after Buttocks Injection” reports CBS News Much…

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As Editor in Chief of International Medical Travel Journal (IMTJ) and a Healthcare Consultant for LaingBuisson, Keith Pollard is one of Europe’s leading experts on private healthcare, medical tourism and cross border healthcare, providing consultancy and research services, and attending and contributing to major conferences across the world on the subject. He has been involved in private healthcare, medical travel and cross border healthcare since the 1990s. His career has embraced the management of private hospitals in the UK, research and feasibility studies for healthcare ventures, the marketing and business development aspects of healthcare and medical travel and publishing, research and consultancy on cross border healthcare.