In my pursuit of the truth in terms of medical tourism numbers (you know I have an obsession about this…), I came across this gem this week.
In my pursuit of the truth in terms of medical tourism numbers (you know I have an obsession about this…), I came across this gem this week.
It was posted on the IMTJ LinkedIn forum and the source was a news article promoting the potential of the Caribbean as a medical tourism destination.
Here’s the article: "Economic growth potential from medical tourism"
And here is what it said:
“In 2011, the total impact of the medical tourism industry contributed nine per cent of global GDP and accounted for 255 million jobs in the world. In the next decade, medical tourism is expected to grow by an average yearly of four per cent, contributing up to 10 per cent of future global GDP. Eventually, by 2022, it is estimated that 328 million jobs will be created in the medical tourism industry: equal to 10 per cent of jobs in the world”
It’s plainly barmy.
Let’s put these numbers in perspective:
If you do a Google search, you’ll see that these “facts” are being given credibility in many other places.
Someone, somewhere… took this statistic from a World Travel & Tourism Council (WTTC) report:
"In 2011, the total impact of the tourism industry contributed nine per cent of global GDP and accounted for 255 million jobs in the world."
And they tampered with it. They added in the word “medical” in front of tourism.
No-one thought to question how ridiculous this claim was until now. So... own up! Step forward, and say "Forgive me, IMTJ, for it was me...."
There you have it. Never believe what you read on the web… and if it relates to medical tourism numbers, always question it!
Keith Pollard
As Editor in Chief of International Medical Travel Journal (IMTJ) and a Healthcare Consultant for LaingBuisson, I am one of Europe’s leading experts on private healthcare, medical tourism and cross border healthcare, providing consultancy and research services, and attending and contributing to major conferences across the world on the subject. I am a regular speaker and commentator on medical tourism and the independent healthcare sector.
Get access to the best numbers available on medical tourism:
Special offer: £33.33 / €37 per month
(save €226 per year, compared with last year's yearly subscription price in Euros).