Lada Private clinic in Odessa, Ukraine

Medical travel analyst Ian Youngman argues that medical tourism destinations need to stop concentrating on increased numbers. Mainstream tourism countries, including regions and cities in

Health minister Cho Kyoo-hong is set to review measures to relieve the burden of medical professionals in South Korea, including possibly enacting a special law

Can you, and should you, promote your offering as a ‘wellness’ service? From a marketing point of view, the critical issue is the expectations of