Evolution of Medical Tourism: From Cottage Industry to Corporate World

 

Growing competition for affordable and accessible medical resources and providers has prompted a user-friendly yet thorough analysis of the medical tourism industry of the past, present and future in this meticulously researched and compiled ‘how to’ for up and coming as well as well-established medical providers around the world. Evolution of Medical Tourism: from Cottage Industry to Corporate World covers such topics as the future of the global healthcare industry to dealing with supply and demand in the medical tourism industry.

From developing marketing channels to the importance of patient nurturing, negotiations and patient acquisition, this first-of-its-kind book offers guidance and information to established as well as new entrepreneurs in this field.

Resource type

  • Book

Where can I get this publication?

Publishing details

  •   Author:  Pramod Goel
  •   Publisher:
  •   Country:


Advertisement

ADD AN ARTICLE

Do you have an article that you’d like to share with the medical travel industry?

Publish for FREE on IMTJ.

ADD ARTICLE

Related Resources

Healthcare Markets

30 August, 2018

Published by LaingBuisson

Medical tourism needs rules!

26 May, 2016

Glenn Cohen: IMTJ Summit 2016

Medical tourism in Iran, issues and opportunities

26 November, 2014

Medical tourism in Iran, issues and opportunities