Health, Tourism and Hospitality: Spas, Wellness and Medical Travel

 

The book analyses the history and development of the industries, the way in which they are managed and organised, the expanding range of new and innovative products and trends, and the marketing of destinations, products and services.

The only book to offer a complete overview and introduction to health, tourism and hospitality this 2nd Edition has been updated to include:

• Expanded coverage to the hospitality sector with a particular focus on spa management.

• New content on medical tourism throughout the book, to reflect the worldwide growth in medical travel with more and more countries entering this competitive market.

• Updated content to reflect recent issues and trends including: ageing population, governments encouraging preventative health, consumer use of contemporary and alternative therapies, self-help market, impacts of economic recession, spa management and customer loyalty.

• New case studies taken from a range of different countries and contexts, and focusing on established or new destinations, products and services such as: conventional medicine, complementary and alternative therapies, lifestyle-based wellness, beauty and cosmetics, healthy nutrition, longevity and anti (or active)-ageing, amongst others.

Written in a user friendly style, this is essential reading for students studying health, tourism and hospitality.

Resource type

  • Book

Where can I get this publication?

Publishing details

  • Author: Melanie Smith, Laszlo Puczko
  • Publisher: Routledge
  • Country: United States

FURTHER CONTENT PUBLISHED BY THIS AUTHOR

5th International Wellness, Spa and Travel Monitor

News, 03 October, 2018

Survey shows major spend variation on wellness and spa services

Measuring medical tourism

News, 13 September, 2018

Medical travel associations and clusters aren’t measuring their efforts, says new report

The Routledge Handbook of Health Tourism

Resources, 25 January, 2017

Published by László Puczkó and Melanie Smith

Hungary wellness tourism (part two)

Articles, 05 December, 2016

Heviz, Hungary - The tourism and economic impact on a hot springs destination (part two)

Hungary wellness tourism (part one)

Articles, 24 November, 2016

Heviz, Hungary - The tourism and economic impact on a hot springs destination

International Wellness & Spa Tourism Monitor 2015

Resources, 23 October, 2015

An in depth study into the motives of customers’ travels for wellness and spa services.

Names and numbers: Taxonomy and definition for the sector

Resources, 15 April, 2015

László Puczkó: IMTJ Summit 2015

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